YouTube delays music-streaming service launch to "get it right"

Reports from the US suggest that a proposed music-streaming service from YouTube is still no nearer to launching.

According to billboard.com, the reason for the delay has been disclosed by a record label executive. Briefed on the YouTube proposals, the anonymous executive claimed the company wanted to "get it right".

MORE: See all our music server/client reviews

It means the introduction of the service has been pushed back until at least the second quarter, despite YouTube having the necessary licences from major record labels already in place.

The unnamed label executive told billboard.com: "They feel that there's just too much scrutiny of this product, and that they need to get it right out of the gate."

MORE: Spotify introduces new-look interface with improved features

One of the challenges facing YouTube is how the subscription model will work alongside the free channel it currently offers for finding and listening to music.

A new study from Edison Research has found that more than a third of Americans aged 12 and older are using the online video platform for the purpose of watching or listening to music.

MORE: See all our music streaming reviews

by Pete Hayman

Follow whathifi.com on Twitter

Join us on Facebook

Find us on Google+

Pete was content editor on What Hi-Fi?, overseeing production and publication of digital content. In creating and curating feature articles for web and print consumption, he provided digital and editorial expertise and support to help reposition What Hi-Fi? as a ‘digital-first’ title; reflecting the contemporary media trends. He is now a senior content strategist. 

Latest in Music Streaming
Qobuz
Qobuz reveals average payout per stream – and claims it is higher than rivals
George Benson Give Me the Night album cover
This Quincy Jones-produced disco tune has become my go-to test track – and taught me a valuable lesson about hi-fi, too
A woman flicking through stacks of vinyl records in a Rough Trade shop.
Vinyl records and music streaming both hit landmark highs – but the one growing faster in revenue may surprise you
Apple Music Classical
Apple Music Classical lands on the web – but there's bad news for Mac users
Nirvana In Utero album cover
11 of the best closing tracks for testing your headphones or hi-fi system
Spotify updates its homescreen
An agonising timeline of our eight-year wait for lossless Spotify HiFi streaming
Latest in News
Sony WF-C710N earbuds lined up in different finishes
They’re official! Sony finally takes the wraps off its WF-C710N budget wireless earbuds
A flower on a TV screen with a gem in the middle.
TCL's new Mini LED TV range comes with huge brightness gains, reduced blooming and souped-up sound
Sony WH-1000XM4 on a table with a plant
Some of our favourite-ever five-star wireless headphones have plummeted to nearly half price – £172 off!
RCA Roku TV 24-inch (RK24HF1) small TV
My favourite kitchen TV has dropped to under £100 for Amazon Spring Deal Days
Sony XR-48A90K
Amazon has slashed the price of this five-star Sony OLED, but we have found an even better deal
Fiio FX17 in-ear headphones
Fiio's flagship in-ear headphones are packed full of drivers to put your music in pole position