Spotify to host Stream On event in March, but it might ignore Spotify HiFi entirely
The focus will apparently be on music, podcast and audiobook creators who use the platform
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Spotify has announced an 8th March date for its second Stream On event, which begs the question: will we be getting an update on Spotify HiFi?
In February 2021, Spotify hosted its inaugural Stream On livestream to share company announcements with the world. While that included new podcast exclusives and the company's presence in new markets, the biggest announcement was undoubtedly Spotify HiFi. So will Spotify's 2023 Stream On address the fact that the lossless audio service still hasn't launched yet? The company's event announcement post doesn't say as much. In fact, it actually doesn't mention HiFi at all, instead stating that this year's Stream On will build on tools, features and programming for creators using the platform for music, podcasts or audiobooks.
The post reads: "During Stream On, we’ll share how Spotify is unlocking new possibilities for more creators than ever before so they can better connect with and build a truly global audience. We’ll also share the latest developments and tools to help more creators chart their pathways to success, get discovered by new audiences, build an engaged community, and connect with fans worldwide."
Those eagerly waiting for Spotify HiFi should perhaps ready themselves for disappointment in March, then – unless, of course, the lossless service appears before then. As always, fingers crossed.
MORE:
An excruciating timeline of our six-year wait for Spotify HiFi
Everything we know about Spotify Hi-Fi so far
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Becky is the managing editor of What Hi-Fi? and, since her recent move to Melbourne, also the editor of the brand's sister magazines Down Under – Australian Hi-Fi and Audio Esoterica. During her 11+ years in the hi-fi industry, she has reviewed all manner of audio gear, from budget amplifiers to high-end speakers, and particularly specialises in headphones and head-fi devices. In her spare time, Becky can often be found running, watching Liverpool FC and horror movies, and hunting for gluten-free cake.
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Mac_555 It's now 2 years since Spotify promised and failed to deliver HiFi, leaving many customers (myself included) very disappointed. I would like to think this will be reflected the next time What HiFi carries of a review of the service and they're not just award 5 stars as has been the case for years. Sound quality should be one of the most important elements for an audio based magazine.Reply