The extended guarantee offer will feature as part of Sony's new 'Bravia drome' advertising campaign, which kicks off on April 6th with a TV commercial starring AC Milan's Kaka.
"This new offer is a very strong message to demonstrate the reliability and longevity of Bravia LCD televisions," says Andy Benson, commercial director, Sony UK.
Here's a full list of all Sony TVs qualifying for the new three-year guarantee:
26in BRAVIA LCD TELEVISION
KDL26E4000U, KDL26E4020U, KDL26E4030U, KDL26E4050U, KDL26L4000U, KDL26S4000U, KDL26S5500U, KDL26V4000U, KDL26V4500U
32in BRAVIA LCD TELEVISION
KDL32E4000U, KDL32E4020U, KDL32E4030U, KDL32E4050U, KDL32E5500U, KDL32E5510U, KDL32E5520U, KDL32L4000U, KDL32S4000U, KDL32S5500U, KDL32U4000U, KDL32V4000U, KDL32V4200U, KDL32V4210U, KDL32V4500U, KDL32V5500U, KDL32W4000U, KDL32W5500U, KDL32W5710U
37in BRAVIA LCD TELEVISION
KDL37U4000U, KDL37V4000U, KDL37V4500U, KDL37V5500, KDL37S5500U, KDL37W5500U, KDL37W5710U
40in BRAVIA LCD TELEVISION
KDL40E4000U, KDL40E4020U, KDL40E4030U, KDL40E4050U, KDL40E5500U, KDL40E5510U KDL40E5520U, KDL40EX1BU, KDL40L4000U, KDL40S4000U, KDL40S5500U, KDL40V4000U, KDL40V5500U, KDL40WE5BU, KDL40WE5WU, KDL40W4000U, KDL40W4500U, KDL40W4710AEP, KDL40W5500U, KDL40W5710U, KDL40Z4500U, KDL40ZX1U, KDL40W4720AEP, KDL40W4730AEP, KDL40X3000U, KDL40X3500AEP, KDL40X3500U
46in BRAVIA LCD TELEVISION
KDL46EX1BU, KDL46V4000U, KDL46V5500U, KDL46WE5WU, KDL46WE5BU, KDL46W4000U, KDL46W4500U, KDL46W4710AEP, KDL46W5500U, KDL46W5710U, KDL46X4500U, KDL46Z4500U, KDL46X3000U, KDL46X3500AEP, KDL46X3500U
52in BRAVIA LCD TELEVISION
KDL52EX1BU, KDL52V4000U, KDL52V5500U, KDL52W4000U, KDL52W4500U, KDL52W5500U, KDL52Z4500U, KDL52X3500U
55in BRAVIA LCD TELEVISION
KDL55X4500U