Save 20% on Amazon Fire TV Stick 4K in Amazon Summer Sale

Amazon Summer Sale
(Image credit: Amazon)

If you want to add streaming smarts to a 4K TV for a small cash outlay there's no better way than this nifty little device from Amazon. It's a simple plug'n'play dongle that plugs straight into an HDMI socket on the back (or side) of your TV. 

Thanks to Amazon's End Of Summer Sale, which kicks off today, it's now just £40 (only £10 more than the standard, non-4K Fire TV Stick) – and we think that's money well spent (provided you have a 4K TV of course).

Amazon Fire TV Stick 4K was£50now £40

Amazon Fire TV Stick 4K was £50 now £40
This is a great 4K video streamer at its normal price of £50, so with any money off it's a veritable bargain.

4K video isn't the only improvement over the standard Stick though: HDR has also been added, not just in standard HDR10 form, but also HLGHDR10+ and Dolby Vision, making this the most format-friendly high dynamic range video streamer currently available. Alexa has been added, too, so that's voice control covered.

Just be aware that, being physically bigger than most sticks at 10cm long, the Fire TV Stick 4K will stick out quite a bit on the back of your TV, which can be tricky if it's wall mounted. There is, at least, an HDMI extender in the box that can solve the problem.

It also draws more power, to the extent that you should ideally use the USB wall plug that comes with it rather than plug the power cable into a USB socket on your TV - although the latter option does work.

Wi-fi is the simplest way to connect the Stick to your home network, but you can also hardwire the Stick to your router by adding the optional ethernet adapter.

Amazon Prime Video is the main offering, naturally, but you also get BBC iPlayer, ITV Hub, 4OD and Demand 5, while for local streaming there’s Plex and VLC, and for music you get Spotify, Deezer and Tidal

Set-up is simple and once up and running images are sharp and detailed, with bright, vibrant colours. We detected a smidgen of motion judder, but otherwise picture quality is excellent for this type of product. Sound quality is good too and the Stick 4K can even handle Dolby Atmos surround sound. Impressive.

For just £40, the Amazon Fire TV Stick 4K has all the apps you need, supports all current HDR formats and throws in Dolby Atmos. That’s an astonishingly good deal.

Andy Clough

Andy is Global Brand Director of What Hi-Fi? and has been a technology journalist for 30 years. During that time he has covered everything from VHS and Betamax, MiniDisc and DCC to CDi, Laserdisc and 3D TV, and any number of other formats that have come and gone. He loves nothing better than a good old format war. Andy edited several hi-fi and home cinema magazines before relaunching whathifi.com in 2008 and helping turn it into the global success it is today. When not listening to music or watching TV, he spends far too much of his time reading about cars he can't afford to buy.

Latest in Streaming Hardware
Google TV Streamer video streamer
Google TV Streamer
Sky
Sonos’s highly anticipated Apple TV rival is reportedly off the cards “for now”
Google TV Streamer
The Google TV Streamer just fixed its biggest flaw
Soundbar: Sonos Ray
Sonos’s Apple TV 4K rival could arrive soon, but it could also be significantly more expensive
Apple HomePod Mini
Apple could launch a new HomePod Mini and Apple TV streaming device later this year
Home cinema soundbar: Sonos Beam Gen 2
Sonos takes the next step in developing its Apple TV 4K rival with a new TV operating system
Latest in News
Audiolab 6000A MkII amplifier in silver
Audiolab upgrades its five-star 6000A amplifier with a new DAC chip, enhanced circuitry and HDMI ARC
Qobuz
Qobuz reveals average payout per stream – and claims it is higher than rivals
Sonos Beam Gen 2
Quick! This five-star Sonos Dolby Atmos soundbar has dropped close to its lowest price
The Google Pixel 9a being held horizontally at waist-height so only the back is visible.
The Google Pixel 9a launches at £100 less than the iPhone 16e with a better screen
A woman flicking through stacks of vinyl records in a Rough Trade shop.
Vinyl records and music streaming both hit landmark highs – but the one growing faster in revenue may surprise you
Vertere DG X turntable in black finish
Vertere's gorgeous DG X turntable features significant updates for a more refined performance overall