Samsung Smart TV line-up gets ITV Player app exclusive

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Samsung has added ITV Player to its smart TV offering, becoming the first TV manufacturer to offer BBC iPlayer, Demand 5, 4OD and ITV Player apps

Samsung has confirmed the launch of the ITV Player app on its Smart TV app platform, becoming the first TV manufacturer to offer the full suite of catch-up TV services.

Samsung's 2011, 2012 and 2013 Smart TVs will all now offer BBC iPlayer, Demand 5 and 4OD, alongside the new ITV Player app, reporting that 10% of UK TV viewing is now "time-shifted".

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Last month, Samsung confirmed an exclusive deal to bring ITV Player to its Android phones and tablets, including the Galaxy S4, Galaxy Note 2 and Galaxy Note 10.1.

The Samsung catch-up TV apps join the likes of Netflix, LoveFilm, Spotify and YouTube on Samsung TVs.

ITV Player had previously launched on selected Samsung Smart TVs from 2011 and 2012 but should now be available on the full range of Samsung Smart TVs from the last three years.

Published: 06.07.2012

Samsung has announced the launch of ITV Player on its smart TV service.

The ITV Player app will go live on all Samsung 2011 and 2012 smart TVs and internet-enabled Blu-ray players.

The catch-up TV app should join BBC iPlayer in Samsung's 'smart hub' of internet content, which having taken its merry time, should now be live across all TVs and BD players.

Samsung has made smart TV a key focus and now has one of the fullest content offerings, with on-demand films on offer from Acetrax, Blinkbox, Lovefilm and Netflix.

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by Joe Cox

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Joe Cox
Joe Cox
Content Director

Joe is the Content Director for What Hi-Fi? and Future’s Product Testing, having previously been the Global Editor-in-Chief of What Hi-Fi?. He has worked on What Hi-Fi? across the print magazine and website for almost 20 years, writing news, reviews and features on everything from turntables to TVs, headphones to hi-fi separates. He has covered product launch events across the world, from Apple to Technics, Sony and Samsung; reported from CES, the Bristol Show, and Munich High End for many years; and written for sites such as the BBC, Stuff, and the Guardian. In his spare time, he enjoys expanding his vinyl collection and cycling (not at the same time).