Panasonic to integrate CSR's aptX audio codec into Viera TV range

The UK-based tech firm has revealed that Panasonic has selected its audio codec for that very purpose, with the Japanese manufacturer among the first to launch digital TVs that will be able to wirelessly stream CD-like audio quality.

Panasonic already supports aptX in a range of its other wireless audio products, which include headphones, speakers and soundbars – including the four-star SC-NA10 wireless speaker we had in our testing rooms earlier this year.

MORE: Panasonic SC-NA10 review

The function of aptX is to offer CD-quality audio when played over a Bluetooth connection, with bit rate reduction techniques required in order to "fit" audio tracks within the Bluetooth "pipe" in wireless transmissions.

CSR's Anthony Murray said: "Panasonic exemplifies how high-end brands are adopting aptX to deliver the highest quality Bluetooth audio in both source devices and accessories.

"Consumers want to enjoy a rich wireless audio listening experience wherever they are and whatever device they’re listening through. Brands are recognising this, which is why aptX continues to be integrated into new types of devices."

MORE: Best TVs to buy in 2014

Pete was content editor on What Hi-Fi?, overseeing production and publication of digital content. In creating and curating feature articles for web and print consumption, he provided digital and editorial expertise and support to help reposition What Hi-Fi? as a ‘digital-first’ title; reflecting the contemporary media trends. He is now a senior content strategist. 

Latest in Televisions
LG C5 55-inch OLED TV
Now is a great time to buy a new OLED TV, but not a 2025 model
Sony Bravia 8 65-inch OLED TV
Philips OLED810 vs Sony Bravia 8: how do they compare?
An illustration showing four OLED panels stacked on top of one another and displaying a sunset scene
Primary RGB Tandem OLED TV tech explained: how it works, why it’s better than MLA and how it compares with QD-OLED
Samsung QN990F on a white media unit with a grey curtain in the behind it and soundbar in front
Samsung QN990F 8K TV
LG C5 55-inch OLED TV
Should you pre-order the LG C5? This five-star OLED TV is excellent, but there is a catch
The 48-inch Panasonic MZ800 OLED TV pictured against a white background
A Panasonic OLED TV for under £500? No, I'm not kidding!
Latest in News
Audiolab 6000A MkII amplifier in silver
Audiolab upgrades its five-star 6000A amplifier with a new DAC chip, enhanced circuitry and HDMI ARC
Qobuz
Qobuz reveals average payout per stream – and claims it is higher than rivals
Sonos Beam Gen 2
Quick! This five-star Sonos Dolby Atmos soundbar has dropped close to its lowest price
The Google Pixel 9a being held horizontally at waist-height so only the back is visible.
The Google Pixel 9a launches at £100 less than the iPhone 16e with a better screen
A woman flicking through stacks of vinyl records in a Rough Trade shop.
Vinyl records and music streaming both hit landmark highs – but the one growing faster in revenue may surprise you
Vertere DG X turntable in black finish
Vertere's gorgeous DG X turntable features significant updates for a more refined performance overall