Netflix considering interactive films and TV shows

The Butterfly Effect, Blade Runner and I Am Legend: films with alternate endings that are better than their director’s (or studio’s) chosen one. Confident you would pick the right one? Netflix could soon give you a stab at the director’s chair.

The streaming service is considering launching content that lets viewers choose how a show will end.

People who are supposedly ‘familiar with the matter’ have told Bloomberg that it is working on specials that will let subscribers choose between a list of storylines in a TV episode or film. 

And rumour has it that one interactive episode will be part of Black Mirror’s upcoming (fifth) season, which is due for release in December.

Interactive entertainment seems to be a very ‘now’ concept, with the smart speaker platform also venturing down the audience participation path to entice and engage users.

The new series would be Netflix’s first foray into choose-your-own-adventure film and TV shows for adult viewers, although it already uses that model for interactive kids animation programmes. The first shows with this feature were Puss In Book: Trapped In An Epic Tale and Buddy Thunderstruck: The Maybe Pile, while a third show, Stretch Armstrong: The Breakout, is due to land on Netflix next year.

You’d hope a multi-story episode within a high-tech, often-dystopian, sci-fi drama anthology would be more complex, though…

MORE:

Netflix is testing a new 'Ultra' tier for 4K HDR content

Sky and Netflix combine to offer the biggest on demand TV service for £10

24 Netflix tips, tricks and features 

Becky Roberts

Becky is the managing editor of What Hi-Fi? and, since her recent move to Melbourne, also the editor of the brand's sister magazines Down Under – Australian Hi-Fi and Audio Esoterica. During her 11+ years in the hi-fi industry, she has reviewed all manner of audio gear, from budget amplifiers to high-end speakers, and particularly specialises in headphones and head-fi devices. In her spare time, Becky can often be found running, watching Liverpool FC and horror movies, and hunting for gluten-free cake.

Latest in TV Streaming Services
Formula 1
US readers rejoice – F1's getting a key upgrade UK fans have enjoyed for ages
Cobra Kai
The 'perfect' and 'emotional' finale to Netflix's action-packed hit series is finally here
Emily in Paris
Netflix's UK prices are rising – here's how much more you'll pay
BBC
Netflix viewers may soon have to pay the BBC licence fee – and I think it's a good idea
A TV showing the new Now home page with Free Guy as the featured selection. Two people sitting in the foreground watching the TV in a modern living room environment.
Now TV to receive a major overhaul with new features and a fresh look later this month
DC League of Legends Super-Pets
This "cute superhero romp" from DC Comics arrives on Netflix just in time for family movie night
Latest in News
Audiolab 6000A MkII amplifier in silver
Audiolab upgrades its five-star 6000A amplifier with a new DAC chip, enhanced circuitry and HDMI ARC
Qobuz
Qobuz reveals average payout per stream – and claims it is higher than rivals
Sonos Beam Gen 2
Quick! This five-star Sonos Dolby Atmos soundbar has dropped close to its lowest price
The Google Pixel 9a being held horizontally at waist-height so only the back is visible.
The Google Pixel 9a launches at £100 less than the iPhone 16e with a better screen
A woman flicking through stacks of vinyl records in a Rough Trade shop.
Vinyl records and music streaming both hit landmark highs – but the one growing faster in revenue may surprise you
Vertere DG X turntable in black finish
Vertere's gorgeous DG X turntable features significant updates for a more refined performance overall