The latest additions to its channel line-up are hardly likely to set the world alight, either. International news service CNN, Rural TV and JML Home & DIY will join the Freesat service on March 24th.
Freesat managing director Emma Scott says: "The launch of CNN International with its world-class reputation for global news and feature programming is an incredibly exciting addition to our line-up."
Exciting or not, all channels will automatically be added via viewers' Freesat digital boxes or integrated TVs.