"No one device offers the depth and breadth of entertainment that the Xbox 360 can deliver, and we know consumers need increasingly more and more space to store the amazing digital entertainment content we provide," says Neil Thompson, senior regional director, Microsoft. "Now the Xbox 360 has triple the space to house all your entertainment needs at no extra cost."
Xbox 360 is available in three versions: the Xbox 360 Arcade (£159.99), which comes with a 256MB memory unit and five Xbox Live Arcade games; the Xbox 360 Elite (259.99), with a 120GB hard drive; and the new 60GB model, which is the same price as the outgoing 20GB one.