LG brings Livesport.TV to Cinema 3D smart TVs, launches 3D World

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A range of international sports will be made available for free or via subscription; 3D World goes global

LG has teamed up with digital sports media company Perform to bring Livesport.TV to its range of Cinema 3D smart TVs.

Livesport.TV includes a range of live and video-on-demand content from a number of leading sports including European and South American football leagues, world snooker, Australian rules football, PSA squash, hockey, tennis, Rugby Union and Rugby League.

LG will offer Livesport.TV in five European countries: UK, France, Germany, Spain and Italy. Live sports will be made available via a number of subscription options, while all VOD content can be accessed for free.

At the same time, LG has announced the global launch of 3D World, bringing owners of LG smart TVs access to an "expansive selection of high-quality 3D content" via a 'card' on the Home dashboard.

3D content will be available in categories such as entertainment, sports, documentary, kids and lifestyle.

3D World will be offered in app format for Cinema 3D TVs produced in 2011, while 2012 models will use the streamlined card system on the Home dashboard.

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Andy Clough
Andy Clough

Andy is Global Brand Director of What Hi-Fi? and has been a technology journalist for 30 years. During that time he has covered everything from VHS and Betamax, MiniDisc and DCC to CDi, Laserdisc and 3D TV, and any number of other formats that have come and gone. He loves nothing better than a good old format war. Andy edited several hi-fi and home cinema magazines before relaunching whathifi.com in 2008 and helping turn it into the global success it is today. When not listening to music or watching TV, he spends far too much of his time reading about cars he can't afford to buy.