LG announces UK pricing for its 2023 OLED TVs – you might want to sit down for this

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Prices are up across the board

LG announces UK pricing for its 2023 OLED TVs – you might want to sit down for this

Last year's LG G3

 (Image credit: LG)

LG's 2023 range of OLED TVs includes some genuine innovations, but they'll cost you. The firm has just announced UK prices, and they're all higher than the equivalent models last year.

The price disparity is biggest with the larger models. LG's 83-inch G3 will retail for £7500, a full £1000 more than the same sized G2 (the same size C3 is again a full grand pricier than the 83-inch C2). The price increase gets less as you go down in size, and it's less notable with the C3, LG's less premium OLED TV. But without fail, every model is more expensive than last year's equivalent.

Here's the price breakdown.

LG C3 prices versus C2

  • 42-inch: £1500 vs £1400 – price increase: £100
  • 48-inch: £1600 vs £1400 – price increase: £200
  • 55-inch: £2100 vs £1900 – price increase: £200
  • 65-inch: £2900 vs £2700 – price increase: £200
  • 77-inch: £4000 vs £3700 – price increase: £300
  • 83-inch: £6500 vs £5500 – price increase £1000 

And here's how the flagship G3 compares to last year's G2.

LG G3 prices versus G2

  • 55-inch: £2600 vs £2400 – price increase: £200
  • 65-inch: £3500 vs £3300 – price increase: £200
  • 77-inch: £5000 vs £4500 – price increase: £500
  • 83-inch: £7500 vs £6500 – price increase: £1000

Now the good news. Every 2023 LG model is at least £99 cheaper than Samsung's rival model for this year. The 55-inch Samsung S95C is £2699, for example, compared to £2600 for the same size G3. The price differential is the same for the S95C in 65 inches (£3599) and 77 inches (£5099).

LG has also knocked 10 per cent off the price of last year's OLED TVs, even if they're already discounted. The promotion started earlier this week and lasts until 28th March. So if you can't afford – or aren't prepared to pay – the 2023 premium, a 2022 model could be the better buy.

We'll have full reviews of both LG's and Samsung's new TVs soon, so stay tuned.

MORE:

Read our early LG G3 and C3 OLED TV hands-on reviews

As well as our Samsung S95C QD-OLED hands-on review

LG 2023 OLED TV line-up: everything you need to know

LG G3 OLED vs Samsung S95C QD-OLED: which will be the best 2023 TV?

Check out our list of the best TVs: brilliant budget to premium 4K Ultra HD

Joe Svetlik
Joe Svetlik

Joe has been writing about tech for 17 years, first on staff at T3 magazine, then in a freelance capacity for Stuff, The Sunday Times Travel Magazine, Men's Health, GQ, The Mirror, Trusted Reviews, TechRadar and many more (including What Hi-Fi?). His specialities include all things mobile, headphones and speakers that he can't justifying spending money on.

9 Comments Comment from the forums
  • Friesiansam
    I cannot imagine spending so much money, to watch the drivel that passes for TV these days.
    Reply
  • manicm
    So glad I got my C1 then.
    Reply
  • TempleOrion
    Friesiansam said:
    I cannot imagine spending so much money, to watch the drivel that passes for TV these days.

    Then don't.
    Reply
  • simontompkins
    Hi,
    Inflation isn't mentioned in the article. When inflation was in the low digits it wasn't so much an issue but (depending in which figures you use) the inflation rate in the Uk was 9.2% in 2022.
    A reader might conclude it was LG that was hiking prices. If LG suffered from an increase cost of parts without receiving an increase in supply, they would have suffered inflation.
    Interestingly, the outlier is the 83 inch which is pretty much twice the rate of inflation. I wonder if the fabrication process of 83 inch screens was below the expected rate, which would account for the big price hike.
    Reply
  • Friesiansam
    TempleOrion said:
    Then don't.
    Do you seriously think I needed telling that?:LOL:
    Reply
  • nopiano
    The trouble is these will all be reduced throughout the year. It seems a game they all play, telly makers...

    Launch £2100
    3 months on £1850
    6 months on £1500
    pre-Christmas £1250
    January 2024 £1100.

    You’d have to be nuts to buy one in the first 6-9 months.
    Reply
  • GSV Ethics Gradient
    nopiano said:
    You’d have to be nuts to buy one in the first 6-9 months.
    Ain't that the truth...
    Reply
  • Dimebag
    What bothers me is the S95C 77" is listed at $4500 in the US and £5100 here. That's a £1400 uplift just to buy the exact same TV simply because we are in the UK. Absolute BS.
    Reply
  • Friesiansam
    Dimebag said:
    What bothers me is the S95C 77" is listed at $4500 in the US and £5100 here. That's a £1400 uplift just to buy the exact same TV simply because we are in the UK. Absolute BS.
    It's not as simple as that. The US price does not include purchase taxes, as they vary by state also, you would be mad to buy now, wait until the price drops.
    Reply