The Amazon Big Deal Days are about to begin, but you don't have to wait if it's an incredible OLED TV deal that you're after. That's because the 55-inch LG C3 has just hit a new low price of just £1199 at Amazon.
That's thanks to an extra £300 discount that appeared over the weekend, which means that the TV has dropped a massive £901 (or 42%) from its launch price of £2100. Considering it only came out a few months ago, that's pretty incredible.
There are hefty discounts on the C3 in its other sizes, too, including the hugely popular 42-inch model, which is currently £999 at Amazon. You'll find the latest, lowest prices on the whole range below.
LG's C-series models are incredibly popular as they tend to be a near-perfect intersection of performance, features and price. That said, this year's 65-inch C3 – which we expect performs almost identically to this 55-inch model – was unusual in that it received 'only' four stars in our review.
That's because it launched at a higher price than the C2 it replaced, despite being only a minor upgrade. This lack of advancement allowed Sony to step in with its A80L – a mid-range OLED that steps things on significantly in terms of punch and sharpness even though it features the same OLED panel technology as the C3.
With this discount, though, the C3's main flaw has been addressed and it now looks like exceptional value. The cheapest price for the 65-inch Sony A80L is currently £1599 at Amazon – that's £400 more than this deal on the LG C3.
For gamers, the C3 is a better option than the A80L anyway, thanks to it having four HDMI 2.1 sockets (the Sony has just two), all of which support 4K/120Hz, VRR and ALLM. The LG also supports Dolby Vision gaming and HGiG, neither of which are on the Sony A80L.
And while the C3 isn't quite as dynamic as the A80L in its picture performance, it still provides a brilliantly well-balanced, consistent and cinematic picture in its own right. Add in the app-packed and very user-friendly webOS operating system and you've got a TV that's exceptionally easy to love and to live with.
The only exception to that is the sound, which is clear enough but very dull. We highly recommend adding a soundbar if you're able. Hopefully, this huge discount makes that more possible.
MORE:
Read the full LG C3 review
LG C3 vs Sony A80L: which OLED TV should you buy?
These are the best TVs you can currently buy
And here are the latest and greatest TV deals
