Harman acquires sports headphones brand Yurbuds

St Louis-based sports headphones brand Yurbuds has been bought by Harman International Industries, the owner of a number of other audio companies such as AKG, Mark Levinson and JBL.

Yurbuds – founded in 2008 by Seth Burgett and Richard Daniels – is the manufacturer of behind-the-ear and in-ear headphones that are designed specifically for exercise and physical activity.

MORE: Yurbuds launches Inspire Wireless in-ear headphones

Earlier this year, we were at CES 2014 to witness the launch of the Yurbuds Inspire Limited Edition Wireless in-ear headphones, which come with Bluetooth connectivity and 15mm drivers on board.

The buds have flexible tips that Yurbuds promise do not hurt your ears, while its TwistLock system is said to "guarantee" they won't fall out of your ears – a point more than illustrated at CES 2014.

Yurbuds has around 40 employees, all of whom will join Harman's Lifestyle Division along with Burgett. It also has an intellectual property portfolio holding 60 patents and 70 trademarks.

“The management team at Yurbuds has helped drive the acceleration of the fast-growing niche of sports headphones and wearables,” said Harman chairman, president and CEO Dinesh Paliwal.

MORE: Best headphones to buy in 2014

by Pete Hayman

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Pete was content editor on What Hi-Fi?, overseeing production and publication of digital content. In creating and curating feature articles for web and print consumption, he provided digital and editorial expertise and support to help reposition What Hi-Fi? as a ‘digital-first’ title; reflecting the contemporary media trends. He is now a senior content strategist. 

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