Dolby announces new partnership to drive Dolby Atmos Music into your car

Dolby Atmos in-car
(Image credit: Dolby Atmos, Lucid Motors)

Dolby has announced a collaboration with Cinemo which (hopefully) marks the beginning of a car audio revolution - one in which Dolby Atmos works its spatial audio magic inside vehicles.

Dolby Atmos Music should, in theory, provide drivers with a more immersive listening experience when listening to their favourite tunes.

While you might be more used to enjoying Atmos via a Dolby Atmos soundbar or home theatre system, we’re intrigued by the effect the tech could have in a smaller, enclosed space like a car. A greater sense of space combined with the feeling of music bouncing around you could make boring road trips more bearable.

Partner Cinemo has experience providing infotainment solutions for vehicles including dashboard displays and apps, and has worked with manufacturers like Honda, Bugatti and more. The company’s experience, according to the release, will help ensure the smooth integration of Dolby Car Experience tech with new and existing audio systems and can map to most speaker configurations.

It’ll be interesting to hear the difference between an upgraded system and a purpose-built Atmos car setup like that found in the 21-speaker-toting Lucid Air, which is the world’s first automotive integration of Atmos tech. Cinemo co-founder Ivan Dimkovic states that “By teaming up with Dolby, car manufacturers can take advantage of this collaboration and, within a short timeframe, offer an immersive audio experience to their customers,” so we could potentially see more mainstream vehicles supporting Dolby Atmos Music in the near future.

We’ll keep our ears open for more specific release dates and prices, along with any first impressions we manage to gather.

MORE:

Atmos at home? Here are the best Dolby Atmos soundbars

Looking for content? Here are the best films to watch in Dolby Atmos

Hands on with Devialet's vision for in-car audio

Esat Dedezade
Freelance contributor
Latest in Streaming & Entertainment
Immanuel Feyi-Waboso of England takes on Cameron Redpath and Huw Jones of Scotland during Scotland vs England in the 2024 Six Nations
England vs Scotland live stream — how to watch Six Nations 2025 match for free online
KK DVD collection
Figures suggest that the streaming market is soaring – but it’s more bad news for DVD and Blu-ray
a woman holds a phone to her ear, looking intensely to the right of the screen
Now Showing: 7 discs we’ve been using to test out the latest TV and AV kit
F1 75 Live at London's O2 arena
How to watch F1 75 Live: stream the Formula 1 2025 livery launch online
Spotify screenshot banner image
Spotify Hi-Fi quality and gig benefits expected in 2025 via $6 Music Pro add-on
Kendrick Lamar standing in front of a white background with an Adventures In AV logo on the left hand side.
I watched the Super Bowl Halftime Show in Spatial Audio, now I'm convinced Dolby Atmos concerts are the future
Latest in News
Musical Fidelity B1xi
Musical Fidelity's new stereo amplifier houses HDMI ARC and a built-in phono stage
A close-up of the FiiO FT7 headphones' earcups.
FiiO's FT7 flagship headphones take the fight to pricier rivals
A grey WiiM Vibelink Amp on a wooden cabinet between two bookshelf speakers.
The WiiM Vibelink Amp is WiiM's first integrated amp with no streaming elements
Q Acoustics 3050i
Save £650 on this five-star Q Acoustics 5.1 home cinema setup
Optoma Photon Go on white background
Optoma's new on-the-go projector is set to be one of the cheaper USTs on the market
Marantz Cinema 30 AVR
Our Award-winning reference Marantz AVR is still selling at its best price ever