Adventures in AV: The Galaxy S25 is cool, but I want Samsung to make a proper “home cinema in a hand”

Galaxy Tab S9 Ultra with rewind logo on wood background
(Image credit: What Hi-Fi?)

Purists continue to sniff at the idea of watching an episode of Bob’s Burgers, let alone a movie, on portable devices. That’s what things like projectors, including the recently reviewed £27k Sony Bravia Projector 9, and full fat 5.2 surround sound systems are for, right?

I partially agree with that sentiment, especially for movies I'm excited about and want to fully experience. But the number of faces I see glued to their screens watching films on my commute to and from the our test rooms each day is clear proof that mobile devices are being used as in-hand home cinemas, whether us cinephiles like it or not.

Which is why I am all for Samsung’s latest pitch on its Galaxy S25 line of smartphones to improve its movie chops by loading the OLED panel with the same upscaling smarts seen on its TVs.

But the more I pondered the move, the more I came to one simple conclusion: why didn’t it launch a tablet aimed at movie fans with the new phone?

Though I limit my use of a smartphone to watching news reels and the occasional episode of Good Mythical Morning, MeatCanyon or TechSpurt on YouTube, I am willing to stick my neck out and admit I regularly watch proper TV (especially anime via Crunchyroll and Hidive) on longer train rides, or in bed using a tablet.

At the moment, there aren’t very many “good” giant screen tablets for this at the top end of the market. Jump to our best tablets guide and you’ll see there’s only one: the Apple iPad Pro 13-inch (M4).

As it stands this is the only option we’d describe as capable of offering a proper “home cinema in a hand” experience when it comes to picture quality – you’ll want a decent pair of headphones to get the full-fat experience. With an iPad, our current recommended set is the Apple AirPods Max.

This is largely thanks to the inclusion of Apple’s What Hi-Fi? Award-winning tandem OLED screen tech which, coupled with its attentive tuning, lets the tablet offer an incredibly bright, but accurate picture. Hence our reviewers’ conclusion:

“Not only does the new iPad Pro boast even better contrast than its predecessor, it also adds richer colours, a more cinematic tone and even better motion.”

I’m not expecting the QD-OLED screen tech to appear on a tablet any time soon – Samsung’s made clear its R&D spend there is going into monitors and larger TVs for the foreseeable future. But, 2025 would have been the perfect opportunity for Samsung to take the fight to Apple and launch a new Galaxy Tablet to take on the iPad Pro, equipped with its advanced upscaling powers.

As we saw on the Samsung QN900D, Samsung is an industry leader here and could have been a key differentiator for a top end Galaxy Tablet – especially if it also took some of the learning it has made over the past few years improving colour accuracy and general authenticity on its TVs.

If it had, this could have been the shift that drove its ongoing line of Galaxy Tab Ultra tablets, the last of which we reviewed being the Galaxy Tab S9 Ultra, from four-star recommendations to five-star Award winners.

Until then Apple’s dominance at the top end of the tablet market for movie fans will likely go unchallenged for yet another year.

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Alastair Stevenson
Editor in Chief

Alastair is What Hi-Fi?’s editor in chief. He has well over a decade’s experience as a journalist working in both B2C and B2B press. During this time he’s covered everything from the launch of the first Amazon Echo to government cyber security policy. Prior to joining What Hi-Fi? he served as Trusted Reviews’ editor-in-chief. Outside of tech, he has a Masters from King’s College London in Ethics and the Philosophy of Religion, is an enthusiastic, but untalented, guitar player and runs a webcomic in his spare time. 

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  • Jowen96
    I really think the WhatHiFi team are sleeping on the Honor Magic Pad 2. As an ex-iPad Pro user and tech snob, I really wanted a solid movie watching experience when in bed or away from home, just as the reviewer described and I tried out the OnePlus Pad 2 before settling on the Honor Magic Pad 2. I found the software perfectly serviceable and honestly super fluid/responsive but the main thing that struck me was the stunning display! It's a wider aspect ratio and a nice middle size at 12.3 inches so that it feels portable but significantly superior to the 11 inch iPad Pro series. I would absolutely recommend this as a fantastic option to consider and at less than £400 it's an absolute steal compared to any other OLED offering.
    They also offer transport and key worker discount and often throw in the keyboard case and stylus for free. Best decision I've made in a while and I love taking mine on holiday or just watching a TV show in bed rather than on the sofa.
    Reply