The best TV deals 2024: the cheapest prices on the OLEDs, Mini LEDs and LCDs that our experts recommend

LG G4 (OLED65G46LS) OLED TV
(Image credit: What Hi-Fi? / Netflix, Tour De France Unchained)

TVs are expensive and their prices fluctuate wildly over the course of a year, so how do you guarantee you're getting the best deal possible? Why, you peruse this very page; that's how!

Every deal below has been hand-picked by our expert TV reviews team, which doubles as a deal-hunting team. We only recommend deals on TVs that we actually rate – a deal is only good if the TV itself performs well.

We've also noted on each deal whether we've seen that TV available for less in the past. It doesn't necessarily make the current deal bad if we have, but it does give you a sense of just how good it is – and whether it might be worth waiting for the TV to possibly drop lower again.

On that note, Black Friday is coming at the end of November, so some people might want to wait for that in the hope of picking up an even bigger bargain. But be warned that not all TVs get cheaper around then.

With all of that out of the way, here are the best deals available on the best TVs.

BEST 42-INCH TV DEALS

LG OLED42C4 2024 OLED TV was £1399now £889 at Amazon (save £510)
Lowest-ever price: £869
Read the full LG OLED42C4 review
What Hi-Fi? Awards 2024 winner

LG OLED42C4 2024 OLED TV was £1399 now £889 at Amazon (save £510)
Lowest-ever price: £869
The 42-inch C4 is simply the best TV available at this size, with stunning contrast, perfect blacks and a flawless gaming feature set. It's not a huge upgrade on the C3, but right now it's not much more expensive, either. Use code RSTV220 to get this price.
Read the full LG OLED42C4 review

Sony XR-42A90K 2022 OLED TV was £1899 now £1299 at Amazon (save £600)
Lowest-ever price: £1099Read the full Sony XR-42A90K review
5 stars

Sony XR-42A90K 2022 OLED TV was £1899 now £1299 at Amazon (save £600)
Lowest-ever price: £1099

Sony's first 42-inch OLED is a high-end treat, particularly if picture authenticity is your priority. It sounds great by TV standards, too. The 42-inch LG C4 is still overall the better buy, given its much lower price, but there are many who will feel it's worth spending the extra on this Sony.
Read the full Sony XR-42A90K review

BEST 48-INCH TV DEALS

LG OLED48C3 2023 OLED TV was £1599 now £949 at Hughes (save £650)
Lowest-ever price: £799
Read the full LG OLED48C3 review
What Hi-Fi? Awards 2023 winner

LG OLED48C3 2023 OLED TV was £1599 now £949 at Hughes (save £650)
Lowest-ever price: £799

Like its 42-inch sibling, the 48-inch LG C3 is a brilliant combination of performance, features and price. The picture is thrilling but authentic, it boasts every gaming feature you could possibly need and it has an app-packed, user-friendly operating system.
Read the full
LG OLED48C3 review

LG OLED48C4 was £1499now £969 at Amazon (save £570)
Lowest-ever price: £924Read the full LG OLED48C4 review
What Hi-Fi? Awards 2024 winner

LG OLED48C4 was £1499 now £969 at Amazon (save £570)
Lowest-ever price: £924

The 48-inch LG C4 can't go quite as bright as the larger models, but it can go brighter than its C3 predecessor, making for a fantastically dynamic and punchy picture. It's really balanced and easy to get the best out of, too, and there's no better TV for gaming.
Read the full LG OLED48C4 review

Philips 48OLED809 2024 OLED TV £1399 £1049 at Richer Sounds (save £350)
Lowest-ever price: £1049

Philips 48OLED809 2024 OLED TV £1399 £1049 at Richer Sounds (save £350)
Lowest-ever price: £1049

We haven't tested the 48-inch version of the Philips OLED809, but it should perform very similarly to the 65-inch version – which we liked very much – only a little less bright and even sharper thanks to the higher pixel density. Expect a crisp and punchy performance with better-than-average sound and two HDMI 2.1 sockets that support all of the latest gaming features. To get this price, you need to be a Richer Sounds VIP member, but joining is instant and free.

Sony XR-48A90K 2022 OLED TV £1899 £1349 at Amazon £550)
Lowest-ever price: £1259
Read our full Sony XR-48A90K review
Five stars

Sony XR-48A90K 2022 OLED TV £1899 £1349 at Amazon £550)
Lowest-ever price: £1259

"An astonishingly good 'small' OLED TV" is how we described the 48-inch Sony A90K in our review. For picture authenticity and sound quality, you can't buy better at this size, and its gaming specifications (while not quite up there with those of the LG C3/C4) are strong.
Read our full
Sony XR-48A90K review

BEST 50-INCH TV DEALS

Amazon Fire TV Omni QLED 50 inches was £650 now £480 at Amazon (save £170)
Lowest-ever price: £380

Read our full Amazon Omni QLED TV review
Five stars

Amazon Fire TV Omni QLED 50 inches was £650 now £480 at Amazon (save £170)
Lowest-ever price: £380
At full price, this is a really good TV. With this discount, it's an absolute bargain. It combines QLED technology with capable local dimming and considered tuning to produce a surprisingly balanced and cinematic picture. It also supports all HDR formats, has surprisingly good gaming specs and, of course, features the app-packed Fire OS smart platform.
Read our full
Amazon Omni QLED TV review

BEST 55-INCH TV DEALS

Amazon Fire TV Omni QLED 55 inches was £750 now £520 at Amazon (save £230)
Lowest-ever price: £430

Amazon Fire TV Omni QLED 55 inches was £750 now £520 at Amazon (save £230)
Lowest-ever price: £430
While we haven't reviewed this 55-inch version, we were pleasantly surprised by the 65-inch Omni QLED and mildly blown away by the 50-inch model, even at their original prices. We expect the 55-inch model to perform very similarly, with consistent, balanced picture quality, support for all HDR formats, surprisingly thorough gaming specs, and, of course, the app-packed Fire OS smart platform. With this discount, it therefore looks like an absolute bargain.

LG OLED55C3 2023 OLED TV was £2099 now £1049 at Amazon (save £1100)
Lowest-ever price: £899Read our full LG C3 review
Five stars

LG OLED55C3 2023 OLED TV was £2099 now £1049 at Amazon (save £1100)
Lowest-ever price: £899

The C3 isn't much of an improvement on the C2 it replaced and, on balance, the Sony A80L is a better TV. That said, this is still an excellent OLED and there's no better-specified TV for gaming. At this price, it's very tempting indeed.
Read our full LG C3 review

LG OLED55C4 2024 OLED TV was £1899now£1149 at Amazon (save £750)
Lowest-ever price: £999Read the full LG C4 (65-inch) review

LG OLED55C4 2024 OLED TV was £1899 now £1149 at Amazon (save £750)
Lowest-ever price: £999

We love the 65-inch version of the C4, and the 55-inch model should be the same, only smaller. LG has made big improvements to brightness and sharpness this year, resulting in a more dynamic and exciting delivery. Sound is better, too, and gaming specs remain flawless.
Read the full LG C4 (65-inch) review

Philips 55OLED809 2024 OLED TV was £1599 now £1199 at Richer Sounds (save £400)
Lowest-ever price: £1199

Philips 55OLED809 2024 OLED TV was £1599 now £1199 at Richer Sounds (save £400)
Lowest-ever price: £1199

This 55-inch version of the OLED809 should perform very similarly to the 65-inch model, which received a five-star verdict in our review for its punchy picture performance, strong sound and substantial gaming feature set. It also has Ambilight for that extra wow factor.

LG OLED55G3 2023 OLED TV was £2600 now £1399 at Currys (save £1201)
Lowest-ever price: £1280Read the full LG G3 review

LG OLED55G3 2023 OLED TV was £2600 now £1399 at Currys (save £1201)
Lowest-ever price: £1280

The G3 was the first OLED TV with brightness-boosting MLA technology, and while even-brighter second-gen MLA OLEDs are now available (most notably LG's own G4), it's still a stunning TV. Thanks to heavy discounting, it's now available at a great price, too. Do remember that this TV comes with a wall mount and not a stand.
Read the full LG G3 review

LG OLED55G4 2024 OLED TV was £2400 now £1485 at Amazon (save £915)
Lowest-ever price: £1424

LG OLED55G4 2024 OLED TV was £2400 now £1485 at Amazon (save £915)
Lowest-ever price: £1424

The new G4 looks on paper to be much like the G3 it replaces, but the second-gen MLA OLED panel can go much brighter and LG's picture processing has stepped up a gear this year. It's awesome for gaming, too.

Sony XR-55A80L 2023 OLED TV was £2399 now £1424 at Amazon (save £900)
Lowest-ever price: £1199
Read our full Sony XR-55A80L review

Sony XR-55A80L 2023 OLED TV was £2399 now £1424 at Amazon (save £900)
Lowest-ever price: £1199

One of the biggest surprises of 2023, the Sony A80L uses standard OLED technology to amazing effect, delivering a performance that balances the spectacular with the cinematically subtle with absolute aplomb.
Read our full
Sony XR-55A80L review

Sony Bravia 8 (K55XR80) was £2199now £1599 at John Lewis (save £600)
Lowest-ever price: £1424
Read the full Sony Bravia 8 (65-inch) review

Sony Bravia 8 (K55XR80) was £2199 now £1599 at John Lewis (save £600)
Lowest-ever price: £1424
We tested the 65-inch variant of the Bravia 8, but this smaller model should perform similarly to the larger five-star model. We praised the Bravia 8's balanced and immersive picture, and it even sounds pretty great by TV standards.
Read the full Sony Bravia 8 (65-inch) review

Sony XR-55A95L 2023 QD-OLED 4K TV £2999 £2099 at Sevenoaks (save £900)
Lowest-ever price: £1999
Read the full Sony A95L review

Sony XR-55A95L 2023 QD-OLED 4K TV £2999 £2099 at Sevenoaks (save £900)
Lowest-ever price: £1999

If you are in the market for a new QD-OLED TV capable of a faithful recreation of your favourite shows and movies, the Sony A95L is worth a look. We were very impressed by the 65-inch version of this TV set and even praised its sound quality. It’s a pricey TV, however, this fresh discount should make a big difference. Use code GDSAVE100 to get this price.
Read the full Sony A95L review

BEST 65-INCH TV DEALS

Amazon Fire TV Omni QLED 65 inches £1000 £900 at Amazon (save £100)
Lowest-ever price: £650
Read our full Amazon Omni QLED TV review

Amazon Fire TV Omni QLED 65 inches £1000 £900 at Amazon (save £100)
Lowest-ever price: £650
The Amazon Omni is a much better TV than its original £1000 price suggested, so with this deal, it's a bit of a bargain (though it has previously been even cheaper). It's obviously not up there with a premium OLED, but its picture is really balanced and consistent, it supports all HDR formats and it's got really good gaming specs as long as you don't need 120Hz. And, of course, it runs the Fire OS platform, which features more or less every app under the sun.
Read our full Amazon Omni QLED TV review

LG OLED65C4 2024 OLED TV was £2699now £1665 at Amazon (save £1034)
Lowest-ever price: £1499

Read the full LG C4 review
Five stars

LG OLED65C4 2024 OLED TV was £2699 now £1665 at Amazon (save £1034)
Lowest-ever price: £1499
The new C4 is a surprisingly big upgrade on the C3, proving brighter, sharper and with much better sound. This is the mid-range OLED TV to beat and this discount is much larger than we would expect to see at this point in the TV's life.
Read the full
LG C4 review

Philips 65OLED809 2024 OLED TV was £2099 now £1679 at Richer Sounds (save £420)
Lowest-ever price: £1679
Read the full Philips OLED809 review
Five stars

Philips 65OLED809 2024 OLED TV was £2099 now £1679 at Richer Sounds (save £420)
Lowest-ever price: £1679

The Philips OLED809 is a cracking OLED TV that marries awesome contrast and vibrant colours with better-than-average sound, good gaming specs and dazzling Ambilight. An excellent buy, particularly at this price.
Read the full
Philips OLED809 review

Sony XR-65A80L 2023 OLED TV was £2999 now £1899 at Amazon (save £1200)
Lowest-ever price: £1799

Sony XR-65A80L 2023 OLED TV was £2999 now £1899 at Amazon (save £1200)
Lowest-ever price: £1799

One of the biggest surprises of 2023, the Sony A80L uses standard OLED technology to amazing effect, delivering a performance that balances the spectacular with the cinematically subtle with absolute aplomb. It's still an expensive TV, even with this discount, but if it's a brand-new TV you want, this is a great choice.

LG OLED65G4 2024 OLED TV £3300 £2045 at Amazon (save £1251)
Lowest-ever price: £2045
Read the full LG G4 review
Five stars

LG OLED65G4 2024 OLED TV £3300 £2045 at Amazon (save £1251)
Lowest-ever price: £2045

The new G4 looks very similar to the outgoing G3 on paper, but in practice it's significantly brighter, sharper and more dynamic. It still boasts the same great gaming specs, too. This is the version with stand, but you can buy it with a wall mount if you prefer.
Read the full
LG G4 review

Sony Bravia 8 (K65XR80) 2024 OLED TV £2999£2099 at Amazon (save £900)
Lowest-ever price: £1939
Read the full Sony Bravia 8 review
What Hi-Fi? Awards 2024 winner

Sony Bravia 8 (K65XR80) 2024 OLED TV £2999 £2099 at Amazon (save £900)
Lowest-ever price: £1939
The Bravia 8 is a small but worthwhile upgrade on the Award-winning A80L, and it's now available with some heavy discounts. This is a great TV that's balanced, immersive and even boasts good sound by TV standards.
Read the full Sony Bravia 8 review

Samsung QE65QN95D was £3299now £2089 at Amazon (save £1210)
Lowest-ever price: £2069
Read the full Samsung QE65QN95D review

Samsung QE65QN95D was £3299 now £2089 at Amazon (save £1210)
Lowest-ever price: £2069

While it isn't perfect, Samsung's 2024 flagship 4K QLED model is worth considering if you really don't want an OLED model. It's bright, punchy and sharp, and its gaming specs are great.
Read the full
Samsung QE65QN95D review

Samsung QE65S95D 2024 QD-OLED TV was £3599now £2100 at Amazon (save £1499)
Lowest-ever price: £2100
Read the full Samsung S95D review
Five stars

Samsung QE65S95D 2024 QD-OLED TV was £3599 now £2100 at Amazon (save £1499)
Lowest-ever price: £2100

The S95D is Samsung's new, third-generation QD-OLED TV, and it's a stunner that can produce incredibly bright and vibrant images, but that is also more balanced and authentic than previous Samsung OLEDs. Discounts are small so far, but one to consider if you want the very latest TV tech.
Read the full
Samsung S95D review

BEST 75-INCH TV DEALS

Samsung QE75QN900D was £6650now £4499 at Crampton & Moore (save £2151)
Lowest-ever price: £4490
Read the full Samsung QE75QN900D review
What Hi-Fi? Awards 2024 winner

Samsung QE75QN900D was £6650 now £4499 at Crampton & Moore (save £2151)
Lowest-ever price: £4490

Samsung's 2024 8K flagship makes a really strong case for buying an 8K TV despite the lack of 8K content. It does this by upscaling everything you already watch in a way that makes it look sharper than ever before. It's super-bright and vibrant, too, and has great gaming specs.
Read the full
Samsung QE75QN900D review

BEST 77-INCH TV DEALS

Philips 77OLED809 2024 OLED TV was £3499now £2199 at Richer Sounds (save £1300)
Lowest-ever price: £2199

Philips 77OLED809 2024 OLED TV was £3499 now £2199 at Richer Sounds (save £1300)
Lowest-ever price: £2199

The 77-inch OLED809 should perform very similarly to the 65-inch model – which received the full five stars in our review – only much more cinematic thanks to that extra 12 inches of screen real estate. Expect a punchy, vibrant picture performance, good sound (by TV standards) and support for all of the latest gaming features across the two HDMI 2.1 sockets.

LG OLED77C3 2023 OLED TV £3999 £2499 at EE (save £1500)
Lowest-ever price: £1999

LG OLED77C3 2023 OLED TV £3999 £2499 at EE (save £1500)
Lowest-ever price: £1999

While it's not a huge upgrade on the C2, the LG C3 is now available for more or less the same money as its predecessor, making it the better TV to buy. It's a great all-round performer and a peerless gaming TV, and 77 inches is truly cinematic. Budget for a dedicated audio system, though, as the C3 sounds pretty weak.

LG OLED77C4 2024 OLED TV £3800 £2535 at Amazon (save £1412)
Lowest-ever price: £2412

LG OLED77C4 2024 OLED TV £3800 £2535 at Amazon (save £1412)
Lowest-ever price: £2412

While we haven't specifically tested the 77-inch version of the C4, experience tells us that it should perform just like the 65-inch model, which is superb. Expect punchy, sharp and detailed picture quality, reasonable sound and stellar gaming specs.

BEST 83-INCH TV DEALS

LG OLED83C4 2024 OLED TV was £6000 now £3699 at Amazon (save £2301)
Lowest-ever price: £3699

LG OLED83C4 2024 OLED TV was £6000 now £3699 at Amazon (save £2301)
Lowest-ever price: £3699

If you want a huge, brand-new OLED TV, the 83-inch C4 should definitely be on your shortlist. We haven't yet been able to test this particular size, but it should perform similarly to the excellent 65-inch version – only much bigger and therefore more cinematic. To get this deal, you need to be a 'Rewards by Sevenoaks' member, but joining is quick and free.

BEST 85-INCH TV DEALS

TCL 85C805K was £1799now £1498 at Amazon (save £301)
Lowest-ever price: £1423
Read the full TCL 85C805K review
Five stars

TCL 85C805K was £1799 now £1498 at Amazon (save £301)
Lowest-ever price: £1423

If you want to go really big but on a modest budget, the 85-inch TCL C805K is for you. It's huge, bright, great with HDR and has very good gaming specs. As we said in our review, it's "a dream come true for home cinema fans who aren’t lucky enough to have limitlessly deep pockets".
Read the full
TCL 85C805K review

When is the best time to buy a TV?

TV prices fluctuate massively over the course of a year, and knowing the best time to buy can be the difference between bagging a bargain and paying well over the odds. Generally speaking, there are three times of year that are best to buy a new TV: spring, big sales events and big sporting events.

Of these, spring is often the very best. This is because it's the time of year that all of the previous year's TVs tend to be sold with huge reductions so that space can be made for the new models that were announced in the January. Generally speaking, TV improvements are fairly incremental from one year to the next and you can usually save yourself hundreds, if not thousands, by opting for last year's model. A word of warning, though: these are end-of-line models we are talking about so when they're gone, they're gone. Wait too long for the very lowest price and you could end up missing out entirely.

If you don't want to wait until spring, there are three big sales events to mark in your calendar: Amazon Prime Day, Black Friday and Cyber Monday. Amazon Prime Day 2024 took place on 16-17th July, while Black Friday and Cyber Monday always take place, respectively, on the first Friday and Monday after Thanksgiving in the US. That means that this year Black Friday should take place on Friday 29th November, and Cyber Monday on Monday 2nd December – but before these comes Amazon Prime Big Deal Days (aka Prime Day in October). This year, it took place on on 8-9th October. While these sales events don't necessarily guarantee the very lowest prices you will see all year, you can be pretty sure of getting a deal that's at least good, and quite possibly great.

While slightly less obvious, big sporting events often really do generate big deals on new TVs. Think Wimbledon, the Olympics and of course football tournaments such as the World Cup, Euros and the FA Cup Final.

MORE:

Tom Parsons

Tom Parsons has been writing about TV, AV and hi-fi products (not to mention plenty of other 'gadgets' and even cars) for over 15 years. He began his career as What Hi-Fi?'s Staff Writer and is now the TV and AV Editor. In between, he worked as Reviews Editor and then Deputy Editor at Stuff, and over the years has had his work featured in publications such as T3, The Telegraph and Louder. He's also appeared on BBC News, BBC World Service, BBC Radio 4 and Sky Swipe. In his spare time Tom is a runner and gamer.