Well, here we are. 2024 and its many sales events in Australia are almost over, but there is still time for one final one – the Boxing Day sale. Boxing Day deals in Australia offer shoppers a last opportunity to scoop up some bargains before we welcome in 2025.
Boxing Day deals tend to be well-prescribed, with retailers across the country holding end-of-year discount events both in-store and online during the holiday period. So if you are looking to spend your Christmas money on something new in the electronics department – whether that's an OLED TV, Dolby Atmos soundbar or a pair of true wireless earbuds – Boxing Day will almost certainly be a great time to look out for discounts – and some will no doubt match or even surpass those offered during Black Friday.
As ever, the What Hi-Fi? team will be scouring electronics retailers such as Amazon, The Good Guys, Kogan and JB Hi-Fi for deals on TVs, headphones, soundbars, hi-fi kit and anything else that falls under the audio-visual umbrella – and only the very best of them will feature below. We will prioritise products we have reviewed and can recommend, so expect to see knockdown prices on plenty of five-star and What Hi-Fi? Award-winning products.
Until then, you'll find our predictions for the 2024 Boxing Day sales below, along with a list of retailers we expect to participate and the period in which you can expect Boxing Day deals to be active. Be sure to bookmark this page to check back for regular updates, including early deals and confirmed retailers.
Boxing Day AV sales in Australia: Retailers to expect
While we don't yet have a confirmed list of participating retailers in the 2024 Boxing Day sales, those mentioned below are pretty safe bets, based on our previous years of deal hunting.
- Amazon Australia: deep discounts on hundreds of items
- Appliance Central: discounts on 4K TVs, OLEDs and QLEDs
- Appliances Online: savings on TVs and home appliances
- Bing Lee: deals on home appliances
- Catch: huge variety of discounted items
- JB Hi-Fi: save on wireless headphones, Bluetooth speakers and more
- Kogan: save on audio gear, new and refurbished
- The Good Guys: dive into TV, soundbar and home audio sales
Boxing Day AV & audio sales 2024: FAQs
Boxing Day sale 2024 dates: when do Boxing Day deals start?
While it would make sense for the Boxing Day Sales to start on the 26th of December (you know, Boxing Day), the reality is that retailers tend to drop hot discounts ahead of this date, catching anyone who (somehow) missed out on Black Friday savings and still want to score a deal just before Christmas. We expect most Boxing Day sales to be live by Christmas Eve.
Boxing Day sale 2024 dates: when do Boxing Day deals end?
Once again, you would assume they would end once the 27th of December rolls around, but that isn't typically the case either. Most major retailers will keep many of their deals live until the new year, although it's unlikely there will be fresh discounts added during this time.
As for the January Sales, this encapsulates all of the Boxing Day deals that remain live into the new year, with many retailers adding fresh discounts throughout the month. This is the best time to bag a bargain until the 'end of summer' and Afterpay day sales in February and March.
How to get the best deals in the Boxing Day sales
Because of the huge number of deals and discounts that take place during the Christmas period, it can be difficult to know which ones are good and which ones aren't. This page will round up only the best prices on kit we have reviewed and can recommend, so you can be safe in the knowledge that you are making a sensible purchase as opposed to a risky dud.
After all, we believe it's better to hunt for the best prices on the best products than to simply chase after the biggest discounts, which could just see a bad or average product being slightly better value.
Our expert buying guides, comprising five-star and award-winning products, can help you know which products to look for:
- The best TVs you can buy
- The world's best headphones and best wireless earbuds
- The best soundbars on the planet
- The best Bluetooth speakers out there
- The best record players you can buy
- The best hi-fi systems for convenience and performance
Be sure to keep a careful eye on your budget – an especially important consideration during these hard economic conditions – and try to stick to your wishlist. And if you are planning to do your Boxing Day sales shopping in-store this year, be sure to get there early to beat the queues, so check opening times.