Spotify Car Thing struggling to meet demand

Spotify Car Thing
(Image credit: Spotify)

Hoping to get your hands on a Spotify Car Thing? You'll need to be patient – more than two million people have signed up to the wait list to buy the in-car entertainment device.

According to Spotify CEO Daniel Ek, "the no.1 constraint for us at this particular moment... is chip shortages. We just can't make enough [Car Things] to get them out there to consumers".

Sound familiar? Recent chip shortages have led to a lack digital cameras, electric cars smartphones and, of course, games consoles (here's where to find PS5 stock, if you're struggling).

Spotify began offering Car Thing to its Premium subscribers on an "invite only" basis in April, before launching it on a "limited" basis two weeks ago. The $80 (around £60, AU$110) device lets you play Spotify in your car without taking out your phone. 

The gadget works in a similar fashion to Amazon's Echo Auto; you can speak to control Car Thing using voice search – just say "Hey Spotify" followed by your request and it'll do the rest. There's also a physical dial that allows you to scroll through menus and select items, or you can use the touchscreen.

There was once talk of Spotify releasing all manner of hardware from MP3 players to musical lightbulbs, but it seems that the Car Thing could be a one-off. 

"Our focus remains on becoming the world's number one audio platform – not on creating hardware – but we developed Car Thing because we saw a need from our users, many of whom were missing out on a seamless and personalized in-car listening experience," the firm wrote in an April 2021 blog post

Car Thing is currently only available in the US and is unlikely to launch in the UK or Australia anytime soon, what with the chip shortage and the lengthy waiting list. If you just have to have a Spotify Car Thing, click the 'Put me on the list' button here

Elsewhere, the Swedish music streaming giant has said it will launch Spotify HiFi, it's long-anticipated entry into CD-quality streaming, this year.

MORE:

The best music streaming services from free streams to hi-res

Mercedes-Benz unveils 31-speaker Burmester sound system with Dolby Atmos

We go hands-on with Devialet's vision for in-car audio

Tom is a journalist, copywriter and content designer based in the UK. He has written articles for T3, ShortList, The Sun, The Mail on Sunday, The Daily Telegraph, Elle Deco, The Sunday Times, Men's Health, Mr Porter, Oracle and many more (including What Hi-Fi?). His specialities include mobile technology, electric vehicles and video streaming.

Read more
A woman with purple hair enjoying music on her blue headphones
Spotify HiFi: release date, price and feature rumours for the expected Music Pro add-on
Volvo EX90 parked outside Abbey Road Studios
I heard Abbey Road Studios brought to life through a Bowers & Wilkins in-car hi-fi in the Volvo EX90
Spotify SCREENSHOT
Best free music apps 2025: free ways to stream music on Android and iPhone
Huawei Sound midrange driver and tweeter in a car door
Reference rooms, golden ears and subwoofer solutions: Huawei’s tuning expert discusses all things in-car audio
The Sonos logo on the white speaker grille of a Sonos device.
Sonos set-top streaming box: rumours, leaks and what we want from the Apple TV rival
What Hi-Fi? Christmas Gift Guide logo on a red background
Christmas Gift Guide 2024: top gift ideas for music, film and tech fans
Latest in Music Streaming
A Moon Shaped Pool album cover with Now Playing roundel
7 test tracks that have been playing on repeat in the What Hi-Fi? test rooms
Robert Moog. January 1970: Portrait of American inventor Robert Moog sitting in front of his Moog synthesizer, the pioneering electronic musical instrument. (Photo by Jack Robinson/Hulton Archive/Getty Images)
7 top test tracks that celebrate the iconic Moog synthesizer
Spotify screenshot banner image
Spotify Hi-Fi quality and gig benefits expected in 2025 via $6 Music Pro add-on
System of a Down Toxicity album cover
I use this acclaimed album for testing all the time – you should use it to rock your system's world
Bjork Post album cover
Treat your hi-fi system to these 11 incredible albums celebrating their 30th birthday this year
Amazon Music Screenshot
Amazon Music just lost its biggest selling point with its latest price hike
Latest in News
Damian Penaud of France runs with the ball during a Guinness Six Nations 2025 match in February
Ireland vs France live stream — how to watch Six Nations 2025 match online now, team news
Google TV Streamer
The Google TV Streamer just fixed its biggest flaw
philips gamepix 800 smart on white background
Philips' new gaming projector has some impressive specs – but it also faces some stiff competition
Q Acoustics' three Q SUB models side by side against a brown backdrop
Trio of new Q SUB subwoofers bring bass boosts for Q Acoustics' multi-Award-winning speakers
QD-OLED TV: Samsung QE65S95C
The historically anti-OLED Samsung is now selling more OLED TVs than Mini LED models
LG G5 OLED TV wall-mounted with Apple TV+'s Wolfs on screen
LG has officially revealed the G5 OLED TV's price – and there are already some tempting pre-order deals