Black Friday 2024 in Australia: the best deals on TVs, headphones, hi-fi and more

Black Friday header with speakers on green background
(Image credit: Future)

No sooner had we said goodbye to Prime Day 2 in Australia are we saying hello to Black Friday. Easily the biggest shopping week of the year, the Black Friday sales are your best bet to find the year's best bargains before Christmas rolls around and we usher in the New Year.

This year, Black Friday officially falls on Friday 29th November and runs through until Cyber Monday on Monday 2nd December, however the Black Friday sales period has been getting longer and longer and starting earlier and earlier each year. It isn't surprising, then, that retailers have jumped the gun and are already dropping Black Friday deals on all kinds of kit.

As ever, we are keeping this page updated with the very best Black Friday deals we find on TVs, home cinema, headphones, hi-fi and more. And, to further ensure you're only getting the best deals, we are prioritising recommended products that have the What Hi-Fi? stamp of approval – our 2024 What Hi-Fi? Award winners will be our first port of call when we get to scouring the internet's treasure trove, that's for sure.

So, are you busting for a bargain? Looking to get your Christmas shopping in early? You have come to the right place. This regularly updated Black Friday tech deals round-up contains everything you need to know to make the most of the sale.

Best Black Friday deals – quick links

  • Bose: save on headphones and earbuds
  • The Good Guys: discounts on OLED, QLED and LCD TVs
  • Kogan: get first access to the Black Friday sale
  • Samsung: sign up for Flash Sale codes
  • Amazon AU: today's best electronics deals
  • Appliances Online: save on LG OLEDs and big-screen TCLs
  • Google AU: shop the latest bundles and offers
  • Anker: half-price power banks and chargers
  • The Audio Tailor: Hi-fi deals on plenty of five-star kit and 2024 What Hi-Fi? Award winners

Black Friday in Australia 2024: the best deals now live

Below you'll find a selection of deals available to buy right now, as retailers are already beginning to slash prices for Black Friday. We can't guarantee the prices listed will go lower during the Black Friday date itself, but never say never. If you see a price you like, you can click through to buy, or you can wait until Black Friday weekend rolls around. We will be regularly updating this page with fresh deals when they land between now and December.

Best Black Friday TVs deals

LG C4 OLED (65-inch)
LG C4 OLED (65-inch): was AU$4,299 now AU$2,768 at eBay

Save AU$1,531
The LG C4 OLED swept the What Hi-Fi? Awards this year with its 42-inch and 48-inch models (this 65-incher settled for a five-star review). We praised it for its brightness, colours and even its built-in sound. It's also hands-down the best gaming TV we've come across this year. Make sure to enter the code you see, depending on whether you're an eBay Plus member or not. Both will get you an extra AU$120 saving off the already discounted price.

Other sizes:
42-inch for AU$2,199 AU$1,295
48-inch for AU$2,499 AU$1,888 (Appliance Central)
55-inch for AU$3,299 AU$1,975

Read our full LG C4 review

LG  C4 OLED (77-inch)
LG C4 OLED (77-inch): was AU$5,995 now AU$4,110 at Appliance Central

Save AU$1885
This fabulous 77-inch OLED TV has hit its lowest-ever price. The 65-inch version (above) is a great TV for movies and an even better one for gaming, so fingers crossed the larger size replicates that greatness. This heavily reduced price is a real surprise this early in the TV's life. Read our LG C4 review

Sony Bravia 8 (K65XR80)
AWARD WINNER!
Sony Bravia 8 (K65XR80): was AU$4,495 now AU$3,250 at eBay

Save AU$1,245
Our Product of the Year in the TVs category, the Sony Bravia 8 is nothing short of outstanding. Alongside its natural, detailed image is an exceptional built-in audio system that can often negate the need for a soundbar. With this Black Friday discount, it's even harder to pass up. Our No.1 65-inch premium TV recommendation, if you can afford it over the LG C4 above.
Read our full Sony Bravia 8 review

Samsung QE65S95D
Samsung QE65S95D: was AU$4,995 now AU$3,995 at JB Hi-Fi

Save AU$1000
Samsung's thoroughly impressive flagship OLED TV leverages QD-OLED display technology with an innovative anti-glare feature that makes it a dream to use in bright living rooms. It's also a stellar performer where picture is concerned, and its flawless gaming specification is only matched by its LG counterpart. Five stars
Read our
Samsung QE65S95D review

TCL C805K (85-inch)
Five stars
TCL C805K (85-inch): was AU$3,999 now AU$2,249 at Powerland

Save AU$1750
If you want to go really big but on a modest budget, the 85-inch TCL C805K is for you. It's huge, bright, great with HDR and has very good gaming specs. As we said in our review, it's "a dream come true for home cinema fans who aren’t lucky enough to have limitlessly deep pockets". With this hefty saving, it's definitely a big-screen bargain.
Read the full
TCL 85C805K review

Hisense U7N (65-inch)
Hisense U7N (65-inch): was AU$2,295 now AU$1,325 at Appliance Central

Save AU$975
If you're on a budget but want to make the absolute most of your money, the Hisense U7N is a fine choice. You will need to tinker with the picture a little more than with more expensive models to get the best result, but do so, and you'll be rewarded with a lovely image that's full of colour and exhibits good brightness. Gaming support is also great.

TCL C855 (65-inch)
TCL C855 (65-inch): was AU$2,995 now AU$1,650 at Appliance Central

Save AU$1,345
An update to the previously Award-winning C845, the TCL C855 goes even further where brightness control is concerned thanks to a major increase in dimming zones. While we haven't yet reviewed this updated model, our friends over at TechRadar said it delivered "stunning picture quality" and overall represented "great value". Another seemingly excellent choice for those on a tighter budget.

Samsung S90D (55-inch)
Samsung S90D (55-inch): was AU$3,299 now AU$2,258 at Appliance Central

Save AU$1,041
The update to the excellent S90C, the S90D promises to continue Samsung's winning ways with a super bright panel, excellent colours and contrast, and stellar gaming support. As with all Samsung TVs, it goes without Dolby Vision, but if you can look past that, you'll be the owner of a sensational screen.

LG G4 OLED (65-inch)
LG G4 OLED (65-inch): was AU$5,295 now AU$3,367 at eBay

Save AU$1,928
The fact that the only real niggle we could find with LG's premium G4 was its audio performance should tell you everything you need to know. A step up over the C4 above, This is one of the best OLED TVs to be released this year, though it does carry a premium price tag. We'll be hoping it drops a little further in price come Black Friday itself, but this is still a fantastic saving regardless.

Read our full LG G4 review.

Apple TV 4K (2022 / 3rd Gen / Wi-Fi / 64GB)
Apple TV 4K (2022 / 3rd Gen / Wi-Fi / 64GB): was AU$219 now AU$198.99 at eBay

Save AU$20.01
Want to give your TV all the high-tech streaming bells and whistles? The Apple TV 4K is our favourite premium video streamer. This is a small saving, we admit, and this one might come down further in price come Black Friday. But if you want to get your hands on one of the best media streamers for a little less than full price, now is your chance.

Make sure to enter code PLUS120 for eBay Plus members or SAVEBF for non-Plus members at checkout the get the full saving.

Best Black Friday headphone deals

Sony WH-CH520
Lowest ever price
Sony WH-CH520 : was AU$100 now AU$67 at Amazon

Save AU$33
Sony's most affordable wireless headphones sacrifice as little quality as they possibly can, and the results are truly impressive: you won't get such a balanced, engaging sound anywhere else at this price. If getting value for money is your priority, you've just found your next pair. Five stars
Read our Sony WH-CH520 review

Bose QuietComfort Ultra Earbuds
Bose QuietComfort Ultra Earbuds: was AU$449.95 now AU$314 at Amazon

Save AU$135
The QC Ultra Earbuds are class leaders on the noise-cancelling front and sound wonderful too. They are nicely made and offer Immersive Audio support alongside Bluetooth Multipoint and a 24-hour battery. Solid options, now at the cheapest price we've seen them this Balck Friday. Five stars
Read our
Bose QuietComfort Earbuds Ultra review

Beyerdynamic  DT 700 PRO X
Beyerdynamic DT 700 PRO X: was AU$449 now AU$329 at Mwave

Save AU$120
A very attractive pair of studio headphones that prioritise detail and articulacy and are just as suitable for the home as they are the studio. If you’ve got a desktop hi-fi setup in need of new headphones, Beyerdynamic’s musical over-ears have many talents to admire. Five stars

Sony  WF-C700N
Sony WF-C700N: was AU$199 now AU$125 at Amazon

Save AU$74
What Hi-Fi? Award winners yet again, these are the best performance-per-pound value wireless earbuds on the market – and that's before they got a price cut for Black Friday. Bargain! What Hi-Fi? Awards winners
Read our
Sony WF-C700N review

Sony WH-1000XM4
Sony WH-1000XM4: was AU$439 now AU$345 at Amazon

Save AU$94
They may have a successor in the XM5, but we still rate the Sony XM4 incredibly highly, especially now they're regularly discounted (and could go even lower for Black Friday). They delivered a thoroughly detailed performance alongside a confident low-end. They're also especially comfortable and fold away neatly for easy travel. Add FRENZY24 to the cart and get $40

Apple AirPods Max
Apple AirPods Max: was AU$899 now AU$784.50 at Amazon

Save AU$114.50
Even with a 13% discount we appreciate they're still not exactly cheap, but the Apple AirPods Max are an exceptional set of headphones that deliver a crisp and clear presentation, combined with excellent ANC. The deal price here is on the black model, but other colours can be picked up with a 10% discount.

AKG K52
AKG K52: was AU$69 now AU$59 at Amazon

Save AU$10
It's been a while since we thought about the AKG K52, having reviewed them in 2016, but if you're looking for an inexpensive set of comfortable over-ear headphones, they still mean business. In fact, when we did test them we couldn't find a single fault at all.

Sony WF-C500
Sony WF-C500: was AU$149.95 now AU$72 at Amazon

Save AU$78
A previous Award winner (only to be usurped by their C510 successor this year) the WF-C500 are compact, comfortable and serve up a delightful, balanced sound – especially for the money. They do go without ANC, but their passive noise isolation is decent enough to keep people happy.

Sennheiser Momentum 4 Wireless (Copper)
Sennheiser Momentum 4 Wireless (Copper): was AU$624.95 now AU$315 at Amazon

Save AU$309.95
Strong contenders for best in class – especially at this heavily discounted price. We liked them so much that we had to give them the full five-star rating. They're lightweight, comfortable to wear, offer up to 60 hours of battery life and have excellent ANC. We were even impressed by its call quality, too. Now staggering value at Amazon – don't forget to tick the '$30 off' box to get this AU$315 price.

Apple AirPods Pro 2
Apple AirPods Pro 2: was AU$399 now AU$289 at Amazon

Save AU$110
Apple's premium noise-cancelling in-ear headphones are now at a great low price for Black Friday. These five-star performers deliver excellent ANC, a detailed, powerful sound and seamless connectivity with iOS devices. Five stars

Sony WH-CH720N
Sony WH-CH720N: was AU$259.95 now AU$148 at Amazon

If your budget won't stretch to Sony's flagship AU$475 XM5 or previous AU$350 XM4 headphones, this more affordable noise-cancelling model makes sensible compromises to significantly lower the price, which is even better for Black Friday. These mid-range Sonys are What Hi-Fi? Award winners for their winning combination of class-leading sound at this level, all-day comfort and decent noise-cancelling. At this knockdown price, they're bona fide bargains.
What Hi-Fi? Award winner

Bowers & Wilkins Px8
Bowers & Wilkins Px8: was AU$1,149 now AU$974 at Amazon

Bowers & Wilkins' flagship wireless noise-cancelling over-ears may still be big money despite this 15% discount, but they certainly offer the luxury and performance to match. They are hugely capable performers that justify their hefty price with a combination of build and sound quality that cheaper alternatives simply can’t match. Aspirational and desirable, now below AU$1000 in four stylish finishes. Five stars

Sony MDR-M1 Studio Closed Back headphones
Sony MDR-M1 Studio Closed Back headphones: was AU$499.95 now AU$304.31 at Amazon

Save AU$195.64
Fancy yourself a sound designer or musician? The Sony MDR-M1 studio closed-back headphones might be the tech you've been looking for, specifically designed to cover an ultra-wide band frequency range (5Hz-80kHz) for studio use, though there's no reason they won't suit home use too.

Samsung  Galaxy Buds FE
Samsung Galaxy Buds FE: was AU$199 now AU$93.29 at Amazon

We haven't reviewed this pair, but it's a seemingly great opportunity to snap up Samsung earbuds at a heavily discounted price, which beats the previous best price of AU$98. The Buds FE promise "powerful bass offering deep and rich sound" as well as active noise cancelling and a three-microphone system for clearer voice calls. You also get a long battery life – 8.5 hours with ANC off (six with it on), or up to 30 hours with the charging case. The Buds FE also include three different ear tip sizes in the box as well as two wing tip sizes so you can customise them to best fit your ears. This price is for the white version.

Best Black Friday speaker deals

JBL Flip 6
JBL Flip 6: was AU$170 now AU$97 at Amazon

Save AU$73
With top-notch sound and a durable waterproof build designed to withstand life's mishaps and challenges, the JBL Flip 6 is a sturdy, reliable bit of kit for enjoying tunes on the go. And now it's AU$73 off! We wouldn't expect this to drop much lower as Black Friday nears – perhaps only AU$10, if anything. Five stars
Read our
JBL Flip 6 review

B&O Beosound A1 2nd Gen
B&O Beosound A1 2nd Gen: was AU$550 now AU$342 at Amazon

Save AU$208
The chic little speaker delivers a pleasing yet authoritative performance that you'd be happy listening to all day. Throw in its stylish design plus the bonus of Alexa smarts, and you're looking at a top Bluetooth speaker. The lowest price is on the pink version, though other colours are available for not much more. Five stars
Read our
B&O Beosound A1 2nd Gen review

JBL Charge 5
JBL Charge 5: was AU$199 now AU$174 at Amazon

Save AU$25
This What Hi-Fi? Award-winning Bluetooth speaker can be yours with a decent discount. A discount here is not to be sniffed at – this is an excellent sounding, no-nonsense portable Bluetooth speaker that has a legacy of excellent Charge models behind it.
What Hi-Fi? Awards winner
Read our JBL Charge 5 review

Bose SoundLink Flex
Bose SoundLink Flex: was AU$249 now AU$149 at Amazon

Bar a couple of extra features, the SoundLink Flex is a Bluetooth speaker, pure and simple. Nothing wrong with that, especially when it does such a good job of it – which it certainly does, with a healthy battery life, element-resistant design and excellent sound quality. It's a lot of speaker for the money. Four stars
Read our Bose SoundLink Flex review

Bose SoundLink Max
Bose SoundLink Max: was AU$599.95 now AU$433 at Amazon

Save AU$166.95
If it's a true party starting Bluetooth speaker you're after, the Bose SoundLink Max is happy to oblige, and it's now down to its lowest-ever price on Amazon. It gives out a huge, punchy sound from its robustly built enclosure, and a two-way USB-C port means it can used to charge your devices. Here, Bose wraps up excellent sound quality and an enjoyable user experience in an attractive, outdoor-friendly package. Five stars

Anker Soundcore Motion 300
Anker Soundcore Motion 300: was AU$250 now AU$80 at Amazon

Save AU$170
We haven't reviewed this Soundcore speaker, but it still comes across as a decent buy for this generously discounted price. The headline feature for this portable and tough Bluetooth speaker is hi-res audio support via Sony's LDAC codec – you will need a compatible source device. Battery life is rated at 13 hours.

Best Black Friday soundbar deals

Sonos Arc
Sonos Arc: was AU$1,499 now AU$996 at eBay

Save AU$503
One of the best single-unit Dolby Atmos soundbars we've ever heard, the Sonos Arc is a great addition to any home. We rarely see discounts on it, especially one as big as this, making now a perfect time to snap one up. What's more, an extra AU$70 or AU$50 saving is possible depending on whether you're an eBay Plus member or not. Five stars

Sennheiser Ambeo Max soundbar
Sennheiser Ambeo Max soundbar: was AU$3,999.95 now AU$2,050 at Amazon

Save AU$1,949.95
The Sennheiser Ambeo Max soundbar is designed to fill an entire room with rich audio, capable of outputting up to 500 watts of power through its 30Hz speakers. It has in-built Chromecast, Apple AirPlay 2, Spotify Connect, and Tidal Connect functionality for when you want music on in the background, and its 3D sound can adjust to the characteristics of your room. That sound is incredible too – rich, dynamic, detailed and convincing in its surround effect. It's quite far off the cheapest price we've seen for the Ambeo Max (it has been as low as AU$1,970), but with almost AU$2,000 shaved off, it's still hard to ignore.
What Hi-Fi? Award winner

Sony HT-A3000 
Sony HT-A3000 : was AU$999 now AU$788 at Amazon

Save AU$111
This Sony soundbar delivers cinematic Dolby Atmos sound for a relatively affordable price. Expect Bluetooth, Apple AirPlay 2 and HDMI eARC support and a dynamic, muscular sound with clear dialogue. Four stars
Read our Sony HT-A3000 review

Denon Home Sound Bar 550
Denon Home Sound Bar 550: was AU$899 now AU$549 at JB Hi-Fi

Save AU$350
This is a good deal on what looks like a very good soundbar, though we haven't reviewed it. Dolby Atmos, DTS:X, HEOS built-in and AirPlay 2 support combine to make it one of the more feature-rich of its kind we've seen.

Sony HT-G700
Sony HT-G700: was AU$695 now AU$591 at Amazon

Save AU$104
The Sony HT-G700 soundbar and subwoofer package is big on sound and on value – for cinematic scale and weight, there are few better Dolby Atmos soundbars at this budget level. Decent value in light of this 15% discount. Four stars

Best Black Friday hi-fi deals

KEF LS50 Meta
KEF LS50 Meta: was AU$2,500 now AU$2,000 at Amazon

Save AU$500
KEF has taken an excellent speaker and made it even better with its innovative Metamaterial tech. The LS50 Meta speakers are now the class leader at this level, with exceptional sonic transparency and a hugely subtle and precise presentation. Multiple Product of the Year winners in the What Hi-Fi? Awards' standmount speaker category, now even better value courtesy of this AU$500 discount on Amazon.
What Hi-Fi? Award winners

WiiM Pro Plus
WiiM Pro Plus: was AU$329 now AU$263.20 at Richer Sounds

Save AU$66
The WiiM Pro Plus is the best affordable streamer to pass through our listening room. It's compact, affordable, sounds great and is packed with every popular streaming feature. It was a steal at full price but with AU$66 off? It almost feels too good to be true. What Hi-Fi? Award winner

Bowers & Wilkins 607 S3
Bowers & Wilkins 607 S3: was AU$1,149 now AU$1,034 at The Audio Tailor

Save AU$115
Our favourite standmount speakers, winning a What Hi-Fi? Award in their price category as well as the most prestigious Product of the Year gong for a second year running. They set the bar high for clarity, refinement and detail, but also have plenty in the way of punch and dynamism to entertain. In our five-star B&W 607 S3 review, we called them "entertaining in spades" and "a delight". Even a price cut as modest as this one is welcome. What Hi-Fi? Award winner

Wharfedale Diamond 12.1
Wharfedale Diamond 12.1: was AU$650 now AU$488 at The Audio Tailor

Save AU$162
Surprisingly sophisticated standmounts for their size and price, these too are best in class at their level. The legendary Diamond line continues to live up to its legacy of offering great-value sound in an accessible package. The competition is tough at this end of the market, but the Diamond 12.1's detailed but easy-going nature, seamless and fluid midrange and their pleasing build and finish see them sit at the top of the game. What Hi-Fi? Award winners

Wharfedale Diamond 12.3
Wharfedale Diamond 12.3: was AU$1,700 now AU$1,275 at The Audio Tailor

Save AU$425
Prefer towers? Refined, entertaining and well-built, these five-star Wharfedale Diamond speakers are the best budget floorstanders you can buy. They have picked up a 2022, 2023 and 2024 What Hi-Fi Award for their efforts, and provide a superbly balanced presentation. With over AU$400 at The Audio Tailor off, what's not to like? What Hi-Fi? Award winners

Pro-Ject Primary E
Pro-Ject Primary E: was AU$529 now AU$399 at The Audio Tailor

Save AU$130
One of the best budget record players ever, Pro-Ject's Primary E is a current (and multiple) What Hi-Fi? Award-winner. Clear detail, even tonal balance and a spirited sense of drive and momentum make this bare-bones deck a great option for vinyl fans on a tight budget. It would make a fantastic first deck, too. A great saving makes it an even better budget Black Friday buy. What Hi-Fi? Award winner

Deal also available at WestCoast Hi-Fi

Sony PS-LX310BT
Sony PS-LX310BT: was AU$399 now AU$298 at Amazon

Save AU$101
An excellent choice for anyone making their first entry into the world of vinyl, this Sony Bluetooth turntable dishes out an entertaining sound. It has a built-in phono stage for easier connection to an amplifier (although you can bypass it if you wish). It's also a doddle to set up. You'll be spinning in no time.

KEF LSX II
KEF LSX II : was AU$2,300 now AU$1,587 at Amazon

Save AU$713
This wireless all-in-one system sequel is just as appealing and sounds even better than its original. It's taken what was already a winning formula and introduced some key upgrades that improve functionality – and the LSX II remains a talented set-up that sings with any genre of music sent its way. This fantastic AU$713 discount makes this an even more appealing buy, though it is very limited in stock.
Five stars

KEF Q350
KEF Q350: was AU$1,000 now AU$690 at Amazon

Save AU$330
These bookshelf speakers earned a five-star review and won a What Hi-Fi? Award winner previously, and now they’re cheaper than ever. If you’re looking for a transparent performance from a sleek design, and like the sound of getting mature mid-range speakers at a budget price, this speaker deal might be the one for you. Five stars
Read the full KEF Q350 review

Best Black Friday phones and tablet deals

Apple iPhone 16 128GB
Apple iPhone 16 128GB : was AU$1,399 now AU$1,299 at amaysim

Save AU$100
Apple's newly released iPhone 16 has received a rare discount through Amaysim, with AU$100 slashed from the price when you sign up on an eligible plan. Eligible plans are quite cheap, starting at AU$30 per month for 32GB of data and speed-capped 5G access. Tallied up, that brings the cost plus the plan to AU$1,329, which is still less than the standard iPhone 16 price. Other storage capacity options have received the same discount. The iPhone 16 Pro just won a What Hi-Fi?Award, suggesting the iPhone lineup is stronger than ever.

Samsung Galaxy S24 FE 256GB
Samsung Galaxy S24 FE 256GB: was AU$1,099 now AU$986 at Amazon

Save AU$113
Samsung's FE (or Fan Edition) series offers current flagship features at a more affordable price point. In this instance, the Galaxy S24 FE brings over the much-hyped Galaxy AI functionality from the regular S24 range, including Circle to Search and generative AI for photo editing, while making some concessions in other areas, such as processor and camera. This price is for the 256G model in all colours, however, the 512GB model is also discounted. We haven't reviewed this mode, though we did find the S24 Ultra to be a "brilliant all-rounder", which bodes well for the other handsets in the S24 family.

Samsung Galaxy Tab S9 FE+ (Wi-Fi / 128GB)
Samsung Galaxy Tab S9 FE+ (Wi-Fi / 128GB): was AU$999 now AU$847 at Amazon

Save AU$152
We haven't reviewed this exact Samsung tablet, but we've been impressed with the brand's other tablets in the past. It still promises to deliver useful features and last a long time with a claimed 20 hours of battery life. You also get an S Pen stylus included for scribbles and doodles. It won't have the power to replace a laptop, but as a secondary device for web browsing or media consumption on its 12.4-inch display, it could be a fine buy.

Black Friday FAQ

When is Black Friday 2024?

Black Friday 2024: start date, shopping tips, predicted tech deals and more

(Image credit: Future)

Black Friday always takes place on the Friday after Thanksgiving, which means this year Black Friday falls on Friday 29th November and will conclude with Cyber Monday on Monday 2nd December.

Most retailers will want to make the most of what will typically be the busiest 24 hours of the event, meaning we can expect deals going live at midnight and running until the end of the day.

Of course, you can rest assured that Black Friday will stretch out longer than just 24 hours – those days are long gone. Instead, expect at least a week of build-up, maybe longer, from many retailers. And of course, the Black Friday sales continue through to Cyber Monday, which is always the Monday after Black Friday.

What is Black Friday?

Black Friday started life in the US, but has since become a global shopping phenomenon and has proven to be particularly popular here in Australia. It's regarded (and backed up by stats) as the busiest shopping day of the year – both online and in-store – and officially kicks off the holiday season.

Why is it called Black Friday? The date was traditionally the start of the Christmas shopping season when retailers hoped to move out of the "red" (loss) and into the "black" (profit), hence Black Friday. Cyber Monday is the online equivalent to Black Friday, and was created to give smaller websites a chance to compete with larger retailers.

What is Cyber Monday?

The term 'Cyber Monday', meanwhile, was coined by Scott Silverman and the National Retail Federation's Ellen Davis in a bid to encourage people to take their shopping online during the Black Friday event. That was back in 2005, when people needed such encouragement! It's always the Monday after Black Friday.

How long will Black Friday last?

Black Friday 2024 in Australia: time, start date and the best early Black Friday deals

(Image credit: Future)

Technically, Black Friday itself is just 24 hours and it's the same for Cyber Monday. But, as with other major sales event, there is always a deluge of deals during the entire shopping weekend, and usually a week or two prior.

Are Black Friday deals any good?

Usually, yes. However, we have found in our experience of covering more Black Friday shopping weekends that we care to admit that some retailers may end previous discounts so that it looks as though you're getting a good deal come the end of November. In reality, you're just getting the same discounted price that had been available throughout the majority of the year.

There are no doubt exceptions to this rule, and Black Friday can certainly be the shopping event that delivers the biggest and best discounts. And that's where we come in, as we have the experience to know if the prices being offered throughout the weekend are actually any good.

If there are any products you're going to be paying particularly close attention to, whether it be a shiny new TV or a pair of headphones, you may already have a good idea of the maximum price you'd be willing to pay.

What Black Friday deals can you expect?

Black Friday Australia 2024

(Image credit: Future)

LG OLED TVs, JBL Bluetooth speakers, Sony wireless earbuds and Bose headphones, Alexa and Echo devices, Apple AirPods... you get the picture. Some of the most popular products of the year are almost guaranteed be on offer at pretty much every electronics retailer during Black Friday 2024.

Previous big-sellers over Black Friday also include the Sonos Beam (Gen 2), Sony WH-1000XM5 and WF-1000XM5, Amazon Echo and Fire products, Bose wireless earbuds and noise-cancelling headphones, UE speakers, Naim Mu-so products, Denon AV receivers, OLED TVs and plenty more.

It's fair to say Australia doesn't have quite the same expansive network of retailers as our friends in the UK or US, which can occasionally limit the number of deals we see, but you can still be sure of a good selection of knock down prices.

Where do you get the best Black Friday deals?

A good number of 4K TVs, smart and Bluetooth speakers and wireless headphones will almost certainly be on offer at pretty much every electronics retailer, while soundbars and hi-fi components are also likely to make an appearance in sales across the board (albeit perhaps in lesser quantities).

The likes of JB Hi-Fi and eBay will always go big on games console bundles ahead of the holiday season, and as OLED continues its dominance in the premium TV market, some cheap OLED TV deals are likely on the cards too.

Even though Amazon Australia has its fun with Prime Day and various other smaller events throughout the year, we don't see the online retail giant missing out on the Black Friday sales. In fact, to compete with all the other retailers, it is often a go-to destination for choice deals and lowest prices during Black Friday. Those looking to buy into or build upon an Amazon Alexa ecosystem will be able to save money on the Echo speaker range, as pretty much every Echo, Fire TV and Fire tablet device get generously discounted that weekend.

Retailers such as Sony and LG will also likely host Black Friday and Cyber Monday discounts on their own websites, too, so they could undercut third-party retailers prices for OLED TVs and soundbars.

Becky Roberts

Becky is the managing editor of What Hi-Fi? and, since her recent move to Melbourne, also the editor of Australian Hi-Fi magazine. During her 10+ years in the hi-fi industry, she has reviewed all manner of audio gear, from budget amplifiers to high-end speakers, and particularly specialises in headphones and head-fi devices. In her spare time, Becky can often be found running, watching Liverpool FC and horror movies, and hunting for gluten-free cake.

  • JamesCM1978
    Shame the Philips 65" has been out of stock at Currys (and everywhere else) for at least two weeks...
    Reply
  • JamesCM1978
    JamesCM1978 said:
    Shame the Philips 65" has been out of stock at Currys (and everywhere else) for at least two weeks...

    Better yet, from Currys this morning via email:

    "...the item you asked us to email you about, 65OLED806/12 65" Smart 4K Ultra HD HDR OLED TV with Google Assistant, won’t be coming back in stock "

    I didn't really want to give those muppets my money anyway, but does anyone know when or where I can get one of these? And can WHF update its 'deal' info?
    Reply
  • Markmaguire
    Headphomes?
    Reply
  • Friesiansam
    Clickbait articles about Black Friday, starting in August?

    This is ridiculous…
    Reply
  • Wales1
    Sony XR-55A80L 2023 best deal.
    Reply